Close more deals in less time.
AI tools that actually work for sales.
★★★★★
Rated 4.8/5 · 14 reviews ↓
A full-day, hands-on workshop for sales professionals. You practise on your own real prospects, meetings, and deals. Not theory. Not demos. Real work, real results.
- Prospecting, meeting prep, proposals, and follow-ups, all covered hands-on
- Build AI workflows using your own real accounts and pipeline during the session
- Coffee and refreshments included, plus 30 days of follow-up support
- ✓ Wednesday, 10 June 2026 · 09:00–17:00
- ✓ Holmes Hotel
- ✓ Coffee, refreshments, prompt playbook included
You are spending hours on work that should take minutes. Researching prospects. Writing personalised emails. Preparing for meetings. Building proposals. Following up. Every one of those tasks eats time you could be spending on actual selling.
Your competitors are already using AI to do this faster. One in three sales teams has not adopted a single AI tool yet. The ones who have are reporting win rates up to 80% higher. The gap is widening every quarter.
This workshop closes that gap in one day. You will work on your real prospects, your real pipeline, your real meetings. You leave with workflows you will use the following Monday, not a list of tools to "try sometime."
Professionals from these organisations have attended our courses
"The prospecting module alone was worth the price. I built a complete briefing on a real target account during the session and used it in a pitch the following week. Got the meeting."
Practical tools you use the same day
- 1Research any prospect in minutes, not hoursBuild a complete prospect briefing using AI tools: who the decision-maker is, what the company has published recently, what their competitors are doing. Ready for your next call.
- 2Personalised outreach that gets repliesNot templates. Not mail merge. Genuinely personalised first emails that show you did your homework. The kind that gets opened, read, and replied to.
- 3Meeting prep that puts you ahead of the roomAI-generated briefings with likely objections, competitor comparisons, and suggested conversation paths. For meetings that are actually in your diary.
- 4Proposals and follow-ups in half the timeTurn meeting notes into structured proposals. Generate context-aware follow-up sequences that reference specific conversation points. Not "just circling back."
Sebastian has delivered AI and productivity training for over 50 organisations — from solo founders to banks, telecoms, and healthcare providers. With 15 years in senior leadership and certifications in AI from Google and Microsoft, he is not a technologist explaining tools. He is a trainer who understands how professionals actually work and what gets in the way.
His approach: plain English, real exercises, nothing that does not translate to your actual job on Monday.
Built for office professionals who
- You work in a client-facing sales role: account executive, BDM, sales manager, or any role where prospecting, meetings, and pipeline management are your day
- You want to spend more time selling and less time on admin. Research, emails, proposals, and follow-ups are eating hours you could be spending with clients
- You have tried AI tools but not in a structured way. You know there is potential but you have not built it into your actual workflow
- You want a competitive edge. The people you are pitching against are already using these tools. You need to be at least as fast.
- You already use AI tools daily in your sales workflow. This course builds from the fundamentals. It is not for people who are already advanced.
- You are looking for CRM training or sales methodology. We teach AI tools and workflows, not sales frameworks.
Three and a half hours. Back at your desk for lunch.
Everything you get
"I have been in recruitment sales for nine years and thought I had heard every productivity hack going. This was different. The way Sebastian showed us how to research prospects properly completely changed my outreach."
"I expensed this and my finance team did not bat an eyelid because the results were obvious within a week. I now prep for every meeting using the method Sebastian taught us. My close rate has gone up and my prep time has gone down."
What participants say
Reviews for AI for Sales Professionals
Collected via post-course survey, 30 days after attendance
Solid day. I learnt more about AI in one workshop than I had in six months of trying things on my own. The personalised email module was the highlight for me. Only thing I would change is more time on the pitch deck section, which we went through quite quickly.
I went in thinking I already knew most of this stuff. I didn't. The bit on writing outreach emails with AI was the one that stuck. I sent three the next morning and got two responses by lunch, which never happens with cold emails. Would have liked more time on pitch decks but that is a small thing.
The prospecting module alone was worth the price. I built a complete briefing on a real target account during the session and used it in a pitch the following week. Got the meeting. The AI-generated objection handling was spot on.
I have been in recruitment sales for nine years and thought I had heard every productivity hack going. This was different. The way Sebastian showed us how to research prospects properly, not just skim LinkedIn, completely changed my outreach. My response rate is up noticeably since the course.
My manager sent me on this and I was sceptical. By the lunch break I had texted her saying she needs to send the rest of the team. The proposal writing module saved me about four hours on a pitch I did the following Tuesday, which is mad for one day of training.
I expensed this and my finance team did not bat an eyelid because the results were obvious within a week. I now prep for every meeting using the method Sebastian taught us. Close rate up, prep time down. Not much more to say really.
My team were already good at selling but the AI prospecting methods gave us something we did not have before. Three of us attended and we have completely changed how we prepare for pitches. Worth every penny of the training budget.
What I appreciated most was the honesty about which tools are worth paying for and which are not. Sebastian did not try to sell us anything. The Clay demo was a proper "oh right" moment, and the LinkedIn research techniques are something I now do before every single meeting. Good coffee too.
The follow-up sequences module was worth the entire day. Context-aware follow-ups that actually reference conversation points, not just "circling back". My response rate on follow-ups has roughly doubled.
I now prep for every viewing and client meeting using the method from this course. My conversion rate on valuations has gone up and my manager actually asked what changed. Honestly did not expect a one-day workshop to stick like this but here we are.
I manage a team of six and came to check if it was worth sending them all. Yes. The prospecting workflows alone will save each of us three to four hours a week. Already booked the rest of the team in for the next session.
Really well run and genuinely practical. The morning sessions on prospecting and meeting prep were excellent. The afternoon felt slightly rushed towards the end, but I still left with six or seven workflows I now use daily. Would have liked ten more minutes on the follow-up sequences.
Sebastian knows sales. You can tell he has actually carried a target, not just read about it. Makes a huge difference when someone is showing you tools because they know which bits actually matter on a call. The Clay demo alone was worth showing up for.
The meeting prep method is now part of my weekly routine. Before every call I run the AI briefing and it takes about five minutes. My manager noticed the difference in my proposals within a fortnight.