What our participants say

I run content for three clients and was drowning in briefs. The campaign planning module showed me how to go from brief to full multi-channel plan in about 30 minutes. I used to spend a full day on that. Good teacher too, explains things without talking down to you.

My manager asked what I got out of it. I showed her the email sequence I built during the workshop and the competitive analysis I ran on a client's top three competitors. She booked the rest of the team in that same week. The Perplexity research method was new to me, I use it daily now.

The data analysis module was the standout. I pasted in our GA4 data and got a summary that was clearer than anything I have produced manually. Would have liked a bit more time on Midjourney but otherwise a really solid day.

I was already using ChatGPT quite a bit but the brand voice training technique was new to me and that alone was worth turning up for. Comfortable venue, decent coffee. Only note: the ad copy section could have been a touch longer.

I built a full month of social content during the afternoon session. A full month. That normally takes me the best part of a week. Also good to meet marketers from completely different industries, picked up a few techniques I would not have found on my own.

I have been struggling with AI-generated copy sounding generic and the content module showed me exactly why. Built a brand voice prompt during the session that I have used every day since. Social content takes half the time now.

I manage a team of four and sent myself first to see if it was worth booking them all in. It was. The competitor analysis section alone justified the cost. We were spending half a day each quarter on manual competitor research, now it takes about 20 minutes and honestly the output is better.

Solid day. I learnt more about AI in one workshop than I had in six months of trying things on my own. The personalised email module was the highlight for me. Only thing I would change is more time on the pitch deck section, which we went through quite quickly.

I went in thinking I already knew most of this stuff. I didn't. The bit on writing outreach emails with AI was the one that stuck. I sent three the next morning and got two responses by lunch, which never happens with cold emails. Would have liked more time on pitch decks but that is a small thing.

The prospecting module alone was worth the price. I built a complete briefing on a real target account during the session and used it in a pitch the following week. Got the meeting. The AI-generated objection handling was spot on.

I have been in recruitment sales for nine years and thought I had heard every productivity hack going. This was different. The way Sebastian showed us how to research prospects properly, not just skim LinkedIn, completely changed my outreach. My response rate is up noticeably since the course.

My manager sent me on this and I was sceptical. By the lunch break I had texted her saying she needs to send the rest of the team. The proposal writing module saved me about four hours on a pitch I did the following Tuesday, which is mad for one day of training.

I expensed this and my finance team did not bat an eyelid because the results were obvious within a week. I now prep for every meeting using the method Sebastian taught us. Close rate up, prep time down. Not much more to say really.

My team were already good at selling but the AI prospecting methods gave us something we did not have before. Three of us attended and we have completely changed how we prepare for pitches. Worth every penny of the training budget.

What I appreciated most was the honesty about which tools are worth paying for and which are not. Sebastian did not try to sell us anything. The Clay demo was a proper "oh right" moment, and the LinkedIn research techniques are something I now do before every single meeting. Good coffee too.

The follow-up sequences module was worth the entire day. Context-aware follow-ups that actually reference conversation points, not just "circling back". My response rate on follow-ups has roughly doubled.

I now prep for every viewing and client meeting using the method from this course. My conversion rate on valuations has gone up and my manager actually asked what changed. Honestly did not expect a one-day workshop to stick like this but here we are.

I manage a team of six and came to check if it was worth sending them all. Yes. The prospecting workflows alone will save each of us three to four hours a week. Already booked the rest of the team in for the next session.

Really well run and genuinely practical. The morning sessions on prospecting and meeting prep were excellent. The afternoon felt slightly rushed towards the end, but I still left with six or seven workflows I now use daily. Would have liked ten more minutes on the follow-up sequences.

Sebastian knows sales. You can tell he has actually carried a target, not just read about it. Makes a huge difference when someone is showing you tools because they know which bits actually matter on a call. The Clay demo alone was worth showing up for.

The meeting prep method is now part of my weekly routine. Before every call I run the AI briefing and it takes about five minutes. My manager noticed the difference in my proposals within a fortnight.

Came as a sceptic. Left as a convert. Simple as that.

Expensed it without any issues. My company was happy to pay because I could show them three specific use cases within a week of attending.

Straightforward, practical, no waffle. Exactly what I needed.

Well delivered and the prompting techniques are genuinely useful. I wished there were more hands-on exercises during the session itself but the take-home toolkit makes up for it. Using it regularly now for budget narrative drafting.

Brilliant. Used the report summarisation technique on a 40-page compliance document the next day. Got the key points in two minutes instead of reading for an hour. Game changer for my role.

I am 58 and was genuinely worried I would be the oldest person in the room struggling to keep up. There were people of all ages and the trainer pitched it perfectly. Left feeling energised rather than overwhelmed. The venue on the South Bank was gorgeous too.

I went back to the office on Monday and used the email drafting technique straight away. A response that would normally take me twenty minutes to compose was done in three. My line manager asked what had changed and I sent her the course link. She has already booked onto the next one.

Best professional development I have done this year. And I say that as someone who usually dreads these things.

Used the meeting summary technique on my very first team call after the course. What used to take me thirty minutes of note-writing was done in five. My colleague asked if I had hired an assistant.

I have been tinkering with ChatGPT for months but getting mediocre results. The prompting method they teach here was the missing piece. Showed my team the next day and we have all switched to using the structured approach. Genuinely saving us about four hours a week across the team.

We are a small team doing the work of a much bigger one. Every hour saved matters. This course gave me concrete ways to use AI for grant applications, impact reports, and stakeholder updates. I have already reclaimed about five hours a week and it has only been a fortnight.

Good content but felt rushed in places. Would have liked more time on the toolkit section. Still glad I came and have used two of the techniques since.

Finally, training that respects that I am not technical. Sebastian broke everything down into plain language. I walked out knowing what to try first and what to steer clear of.

I manage a team of twelve and none of us were using AI. Two months later, five of them use it daily and we have a governance framework that actually got signed off. The 90-day plan was the thing that made it stick.

Did what it said on the tin. I have a plan, my team has guidelines, and I know what I'm doing now.

One specific thing I changed immediately: our weekly client report used to take my team about four hours to compile. I followed the workflow we built during the morning session and we've got it down to under ninety minutes. My regional manager noticed and asked how we did it.

No waffle, just stuff I could actually take back to my firm. Appreciated that.

Three of my team now use AI daily for drafting donor comms and grant applications. We are a small charity so every hour matters, and this has given us back time we did not have. The hands-on morning session is where it clicked for me. I came back and ran a version of it for my team the following week.

I nearly did not come. Another day away from the floor for training that probably would not change anything. But the governance session gave me a framework I put in front of my team the following week, and the adoption exercise forced me to think about which of our service processes actually suit AI and which ones do not. Two of my team leads are now using it for complaint triage summaries and it is cutting our response drafting time noticeably.

I will be honest, I came in thinking this would be a load of hype. It was not. I had stuff I could actually use on Monday morning, which is more than I can say for most training days.

Sebastian did not oversell what AI can do, which I respected. I adapted the governance template for our organisation and compliance approved it in three days. I had been putting that off for months because I did not know where to start.

I nearly didn't come because I assumed I'd already know most of it, given my background. Wrong. The management and adoption side, how to actually get a team of 30 people to change how they work, that was completely new to me. Technical knowledge is not the same as knowing how to lead a rollout.

I came mainly for the governance session and it delivered. I had a usable draft AI policy by the end of the afternoon and shared it with our compliance team on Monday. They had minor edits but were surprised how much ground it covered. Saved me weeks of trying to write one from scratch.

Really well run day. I've already booked two of my store managers onto the next cohort because I think it's important they hear it from someone outside the business. Sometimes an external voice carries more weight. The mix of people in the room was great too — I got as much from the conversations with other managers as I did from the taught content.

Before this course I honestly thought AI was not for someone in my kind of role. I was wrong. I now use it most weeks for drafting maintenance reports and vendor correspondence, and I know enough to tell my team what is fine to use it for and what is not. Money well spent.

The afternoon session on leading adoption changed how I think about introducing any new tool to my team, not just AI. The role-play exercise was awkward at the time but I have used that script three times since the course and it works.

No slides full of theory about what AI might do in five years. The whole day was about what you can do now, with tools that exist today, given the team and budget you actually have. Most training I have been on does not work that way. This one did.

Sensible course. Well structured. Didn't try to pretend AI will solve everything, which I appreciated. The morning hands-on session was more useful than I expected it to be.

No waffle. Best management training I've done this year.

I manage a busy GP surgery and time is everything. The course showed me how to use AI for patient communication templates and meeting note summaries. I have reclaimed about three hours a week. The NHS really needs more of this.

Well paced. Some of the prompting stuff took a few goes to click but by the end I had three templates that actually work for my weekly reports. If you sit at a desk all day, you'll get something out of this.

Within a week I had automated my weekly status report. What took forty-five minutes now takes ten. My director wanted to know how and I walked her through the exact method from the course. She is sending the rest of the team next month.

I came in thinking AI was for tech people. Left with a prompt library I have used every day since. The bit on meeting summaries alone saved me hours last week.

The coffee was excellent and the National Theatre is such a good venue for this kind of thing. Content-wise, the session on breaking down complex tasks into prompt chains was a revelation. Already used it to draft a funding application.

The venue at the National Theatre was a lovely touch. Great coffee too. But more importantly, I walked away with three techniques I used that same afternoon back at my desk. Already recommended it to two colleagues.

Best professional development day I have had in years. No jargon, and the coffee was good. I used three of the techniques the very next morning. The Otter.ai demo was the bit that stuck with me most.

I am 48 and was nervous about attending. No need to be. Everything was explained in plain English and nobody made me feel silly for asking questions. The pace was just right. I would have liked a bit more time on the research module but otherwise really good day.

By lunch I had completely reworked how I do my weekly reports. What used to take two hours now takes about 20 minutes. The meeting notes module was the highlight for me, I have used that technique in every meeting since.

I booked this myself and expensed it afterwards. My boss did not even question it because the results were obvious within the first week. The document drafting module alone has saved me hours.

My boss had been asking me to look into AI tools for months and I kept putting it off because it felt daunting. This course was the perfect starting point. Clear, structured, and I left with actual things to try rather than just theory. Wish I had done it sooner.

Practical and well paced. No fluff.

The morning session where we actually used the tools was the best bit. I had been avoiding ChatGPT because I did not know where to start and now I use it most weeks for drafting facilities reports. The governance template was handy too. Lunch was decent as well.

Lots of good material but the pace was quite fast in places. I would have benefited from a bit more time on the adoption planning section — we rushed through it at the end. That said, the handouts covered everything so I was able to work through it properly afterwards. Would still recommend it.

The adoption curve content stuck with me. Different people on your team will be at different stages and you need different approaches for each. Obvious once you hear it, but I had not thought about it properly. I have since restructured how we are rolling out AI tools and it is going much more smoothly.

As a clinical manager, my first question was always going to be about patient data and safety. The governance session actually covered this properly, not just handwaving about GDPR. I now know what we can and cannot do, and I have a plan for the bits that are safe to start with. Two of my admin team are already using AI for correspondence drafting and it has taken real pressure off the rota.

Good day. The governance section was the most relevant bit for pharma specifically. I did feel the afternoon could have been tighter, there was some repetition between the adoption framework and the planning exercise. Minor gripe though. I came away with a plan I could actually hand to my director.

Picked up plenty of useful ideas. My only gripe is I would have liked more time on specific tools. We touched on a few but did not go deep enough for me to feel confident choosing between them. The governance and planning sessions were the strongest parts.

I expensed this and my MD asked me to justify it. After I showed her the 90-day plan and the governance template, she asked me to book places for the other two directors. That's the best review I can give.

I have been trying to write an AI usage policy for my service for months and kept getting stuck on what to include. They gave us a proper template and I adapted it for our trust in about two hours. My clinical director signed it off that week. That one thing justified the whole day.

The fear conversation exercise was the highlight for me. We paired up and one person played the sceptical team member while the other practised responding. Sounds a bit daft written down but it worked. I used almost the exact same words with someone on my team the following Tuesday and it landed well.

Decent course. The morning hands-on bit was the strongest part. The afternoon planning section felt like it could be tightened up — some of the group exercises ran long and we lost momentum. Content is good though and I came away with a clear idea of what to do next. Would be a strong four and a half if I could give half marks.

Good solid introduction. I appreciated the honesty about what AI can and cannot do rather than the usual hype. Would have liked a bit more on data privacy considerations for our sector specifically, but the general principles are sound.

Solid session. The prompting framework is genuinely useful and I have been applying it daily. Only reason for four stars is I would have preferred more sector-specific examples, but I understand they need to keep it broad.

I now use AI to prep agendas, draft follow-up emails after meetings, and summarise long documents. Three tasks that used to eat my mornings are now done before my first coffee. The prompting framework they teach just clicks once you see it demonstrated.

Showed my manager the cheat sheet the next morning. We now use the prompting structure for all our content briefs.

Not a tech person at all. Was nervous going in. The trainer made everything feel straightforward and I left feeling confident rather than confused. Already using AI to draft maintenance schedules and contractor briefs.

Very practical session with clear takeaways. The only thing I would change is adding a few more legal-sector examples, but I realise it is a general course. The techniques translate well regardless.

I am not technical at all and was worried I would be completely lost. Not even close. Everything was explained in plain English and I left feeling like I actually understand what people are talking about now when they mention AI at work.

Good introduction to AI for the workplace. Four stars because I felt the second half could have gone deeper, but for a half-day session it covered a lot of ground. The prompting section was the standout.

Three weeks after the course, I presented the 90-day plan to our senior leadership team. They approved it and we are now piloting AI in two service areas. Before the course I did not even know where to start. Having a proper plan on paper made it easy to get sign-off without anyone expecting me to be a technologist.

I attended partly to see how they deliver training on this topic, as I am building something similar in-house. The facilitation was sharp and the materials were well put together. A couple of the exercises could have been shorter without losing anything, but the overall structure works. I picked up ideas for my own AI adoption and also for how to teach it internally.

The role-play exercise in the afternoon was the part I did not expect. I had been dreading the conversations I would need to have with staff who are nervous about AI, and we actually practised them with feedback from the room. I have since had three of those chats for real and they went far better than they would have done before.

I am not a tech person at all. Thought I would be out of my depth. Wasn't. By lunchtime I had already worked out two things I could change in how we run our weekly ops review.

No nonsense. No jargon. Just a clear explanation of what AI can actually do for my team and a plan to get on with it. I've sent two of my supervisors on the next one.

The 90-day plan is the bit that made this worth it for me. I've been on courses before where you leave feeling inspired but then nothing happens. This time I walked out with a week-by-week plan, already adapted to my school's context, with realistic milestones. We're on week six now and actually on track.

The Monday Morning Test concept stuck with me. Every idea got filtered through "could your team actually do this on Monday morning?" and it stopped the conversation from drifting into theory. I've started using the same test in my own planning meetings.

We implemented two of the workflows from the course within a fortnight. Conservative estimate is we're saving around 12 hours a month on reporting across the team. The 90-day plan made it straightforward to present to the board and get sign-off.

The legal and governance session covered data handling and regulatory exposure well. It addressed most of the concerns I had. I would have liked more on financial services-specific regulation, but I understand it is a general management course. Enough to take back to my team and build from.

The course content was solid but honestly the best bit was meeting other managers dealing with the same questions I am. We set up a WhatsApp group afterwards and still share ideas weeks later.

I had been putting this off for over a year because I felt so far behind. Everyone around me seemed to know what they were doing with AI and I was still trying to understand the basics. Nobody in the room made me feel stupid for asking questions. By the end of the day I felt like I could actually lead on this instead of hiding from it. That meant a lot.

I was sceptical going in. Thought it would be a morning of watching someone click around a screen. Instead I was doing my actual work with AI from the first exercise. By the break I had rewritten a report that normally takes me two hours.

I have already booked onto the full-day course off the back of this. The half-day gave me enough to completely change how I handle weekly reporting. The full day will let me go deeper on the areas I did not get to explore yet. Really well structured progression.

I was spending at least 90 minutes every morning just getting through my emails and updating trackers. Within a week of this course I had that down to 20 minutes. I actually leave on time now.

I was drafting client summaries manually every Friday afternoon. Now I use the prompting framework from the course and it takes twelve minutes instead of two hours. My manager noticed within the first week.

The structured prompt template is now part of my daily workflow. Genuinely transformative for someone who was getting inconsistent results before.

I look after three directors and the volume of correspondence is relentless. The email drafting framework alone has saved me at least an hour a day. Not exaggerating. I showed one of my directors and he was impressed enough to send his whole PA team on the next cohort.

Expensed it through work without any pushback. Worth every penny.

Will recommend to anyone who thinks AI is not relevant to their job. It absolutely is and this course proves it in about three hours.

Recommended it to my entire department. Three of them have already signed up.

What I valued most was the honesty. They did not pretend AI can do everything. They showed us exactly where it shines and where you still need a human brain. That credibility made me trust the rest of the content completely.

Useful half-day. The toolkit section at the end felt slightly rushed but the core content on prompting was excellent. I have the cheat sheet on my desk and refer to it most days.

We worked on our own real tasks all day, which made all the difference. By 4pm I had a set of tools for my actual job, not some hypothetical one. The email drafting method is dead simple but I would never have figured it out on my own.

Useful day. I was spending at least an hour every morning on routine emails and what I learnt here cut that in half. The 30-day support afterwards is a nice touch. Only thing: the venue has moved since I attended but the new Marylebone location looks even better.

The bit I liked most was the honesty about what AI cannot do. The afternoon session on trust and safety was something I have not seen on any other course. I came away knowing where to use AI and where not to bother. The prompt playbook still lives on my desk.

Informative and well run. The trainer was engaging and clearly knew the subject. I would have appreciated a follow-up session or online community to keep the momentum going, but the content itself was very good.

The toolkit they give you is worth the price of admission alone. It is still on my desk three weeks later.

Honestly came in thinking this would be another tech fad session. Left with the cheat sheet pinned to my monitor. The bit about structuring prompts like briefing a new colleague completely changed how I approach it.

The prompting breakthrough for me was learning to give context before instructions. Such a simple shift but the quality of outputs improved dramatically.

I was already using AI a bit for social media captions but the structured prompting method took my output to another level. My manager said the copy quality jumped noticeably. I also liked that they were upfront about the limitations and where human judgement still matters.

Came for the prompting, stayed for the discussion about AI ethics in the workplace. Really thoughtful delivery.

First time AI felt accessible to me. Not scary, not overwhelming, just practical.